One of my main responsibilities is for the planning and management of the campaign events calendar. I ensure we support across all areas of Co-op's trade plan whilst developing exciting opportunities for brands to get involved in!
Before even stepping foot in the office I was staring across London from The Orbit for the SMG Christmas Party. A great way to meet everyone and a fantastic party all-round.
Our Summer of Football campaign was our largest event campaign to date and it allowed true cross-category integration. Plenty of brands wanted to get involved and ensuring each one got the right campaign for them certainly kept us on our toes!
Being an office 'feeder'.