My role includes getting to work with some of the biggest suppliers out there, including Unilever, Mars, Nestlé and L'Oreal. I work with these suppliers to identify opportunities for their brands to really stand out within Co-op stores and help them to drive their ROI, incremental sales and uplift during their campaign periods, ensuring that the retailer, brand and shopper work hand in hand.
As a relatively new joiner, the best experience so far has been getting to know such a lovely bunch of people. In what is a fast-paced and ever-changing retail environment, everyone still ensures that we share a joke, throw some banter about and have a seriously good laugh along the way.
My favourite campaign so far has been Mars Ranchos. It was my first real hands on experience with a brand and seeing the outcome of the work and time my manager had put into the campaign. They held an Atrium Event at Angel Square and I spent the entire day with the brand helping to promote the benefits of Ranchos to Co-op employee pet owners!
Originally being from Birmingham but not having the accent. Oh apparently, I'm basic too?!